These country overviews offer an in-depth look at individual markets from a direct selling perspective, written by the executives of the local Direct Selling Associations. Use them as your reference point to guide your expansion plans and growth opportunities.
Canada
Companies entering Canada will have a good chance of success. This is backed up by the certainty of a strong regulatory framework, political stability, and robust infrastructure. Read more about Canada
France
Direct selling in France is evolving fast and with the use of social networks and digital tools, continuing to develop and keep up with the consumer trends. Read more about France
India
India was the 15th largest direct selling country in 2019. India moved up to the 11th spot in 2022 and is expected to be among the top 10 markets in the next few years. Read more about India
Sweden
Direct selling attracts new generations in Sweden with the freedom, simplicity, and the entrepreneurial opportunity it offers. This makes it attractive to those looking to pursue a career. Read more about Sweden