We have Anna Malmhake in this part of “Leadership Unplugged”. Anna began her journey with Oriflame Cosmetics as a Board Member. Then in June 2023, she was appointed as the company’s Chief Executive Officer. Could you tell us about your education? I hold a Bachelor's degree in Business Administration from Stockholm University. What attracted me to business studies was the opportunity to understand how organizations work and, perhaps even more … [Read More...] about Leadership Unplugged: Anna Malmhake, CEO of Oriflame Cosmetics
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Previous Articles on The World of Direct Selling
Vorwerk’s €3.6B Success Story in Direct Sales 🔒
Some say direct selling is not a business that can be sustained for many years, and some others claim it is not the 21st century’s selling model. One of the best answers to these is Vorwerk, the … [Read More...] about Vorwerk’s €3.6B Success Story in Direct Sales 🔒
The Now & Future of Executive Leadership
Written by Kate Gardner. Kate is Co-Founder of theJuice, Managing Partner of GardnerCo, and Co-Founder of C3 Executive Search. A respected direct selling executive and advisor for close to 50 years, … [Read More...] about The Now & Future of Executive Leadership
Germany: A Key European Growth Market for Direct Selling Companies
Written by the German Direct Selling Association (Bundesverband Direktvertrieb Deutschland e. V. - BDD). ………………… With €21.24 billion in annual sales, more than 900,000 sales partners and a central … [Read More...] about Germany: A Key European Growth Market for Direct Selling Companies
Leadership Unplugged: Ryan Rogers, CEO of Mary Kay
This part of “Leadership Unplugged” series features Ryan Rogers. Ryan's first role at Mary Kay was Financial Analyst and he held several positions after that. In 2013, he became Chief Investment … [Read More...] about Leadership Unplugged: Ryan Rogers, CEO of Mary Kay
Memorable Mergers and Acquisitions in Direct Selling – Part 2 🔒
Last week we covered a group of interesting merger and acquisitions attempts. They included stories from Amway, Avon, Mary Kay, Yves Rocher, Arbonne, Pampered Chef, Vorwerk, and Jafra. We continue … [Read More...] about Memorable Mergers and Acquisitions in Direct Selling – Part 2 🔒
Memorable Mergers and Acquisitions in Direct Selling – Part 1 🔒
Global direct selling has witnessed a number of notable company merger and acquisition attempts from within or outside of the industry. Some of these attempts were successful in finalizing the deal. … [Read More...] about Memorable Mergers and Acquisitions in Direct Selling – Part 1 🔒
The Hidden Cost of Tribal Knowledge in Direct Selling
Written by Brett Duncan. Brett specializes in helping direct selling companies evolve into modern social selling models while still maintaining the culture and essence of who they are and what makes … [Read More...] about The Hidden Cost of Tribal Knowledge in Direct Selling
Why and When to Consider the Affiliate Model 🔒
Until now, several direct selling companies like 4Life, Avon, Bellame, Nu Skin, Rodan + Fields, The Beachbody Company (BODi), and USANA have either opted for the affiliate marketing model or added it … [Read More...] about Why and When to Consider the Affiliate Model 🔒
Your Growth Strategy Is Only as Strong as the Systems Behind It
Sponsored Article. Customer expectations continue to rise, field organizations expect real-time visibility, and corporate teams are under pressure to move faster while managing increasingly … [Read More...] about Your Growth Strategy Is Only as Strong as the Systems Behind It