Written by Jonathan Gilliam. Jonathan is Founder & President of Momentum Factor, a compliance software and services firm serving direct selling companies exclusively. He is a well-regarded industry thought-leader and author of two books for executives, Social Selling: How Direct Selling … [Read More...] about Post-Pandemic Social Selling Spurs New Opportunities & Challenges
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Previous Articles on The World of Direct Selling
Fulfilling Your Orders Should Be Like Turning the Light On
Article's writer Doug Finnie is an Associate of Strategic Choice Partners with an extensive background in overseeing technology and operational efforts within direct selling. He specializes in … [Read More...] about Fulfilling Your Orders Should Be Like Turning the Light On
SMS: Friend or Foe?
This feature is by Vince Han. Vince is the founder and CEO of MobileCoach and a frequent speaker at conferences such as Training Conference, DevLearn, FocusOn, Online Learning, ATDTK and others. He … [Read More...] about SMS: Friend or Foe?
Three Ways to Use Loyalty Programs to Drive Customer Growth
Ben Gamse is the Director of Industry Insights at the U.S. Direct Selling Association. For more than eight years, Ben has led the market research department at the Direct Selling Association and … [Read More...] about Three Ways to Use Loyalty Programs to Drive Customer Growth
New Data Reveals Canadian Direct Selling Grew Significantly in 2020
Guest author Peter Maddox is the President of the Direct Sellers Association of Canada. Peter has extensive experience in the association world and the marketing industry. Over his career, he has … [Read More...] about New Data Reveals Canadian Direct Selling Grew Significantly in 2020
The Makings of a Modern Compensation Plan for a Direct Sales Company
Brett Duncan is a “transitionist” who specializes in helping direct selling companies define their best next steps as they transition into the new era of direct selling. He is co-founder and managing … [Read More...] about The Makings of a Modern Compensation Plan for a Direct Sales Company
What is LiveStream Shopping?
Sponsored Content. Starting in China and accelerated by the pandemic in 2020, LiveStream Shopping is one of the fastest growing segments of ecommerce as retailers and brands embrace the technology … [Read More...] about What is LiveStream Shopping?
Ponzi Schemes in 10 Questions
When Bernie Madoff died in prison last April, this fraudulent way of doing business once again made the headlines. Madoff is known to have orchestrated the largest Ponzi scheme in history. He had been … [Read More...] about Ponzi Schemes in 10 Questions
Perfecting the Digital Customer Experience
Guest author Daryl Wurzbacher began his career in the direct selling industry in 1999 as the Director of Information Technology for a direct sales start-up. That company was the first client of … [Read More...] about Perfecting the Digital Customer Experience
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The Best Colors to Use on Product Labels
The old expression of not judging a book by its cover does not translate to the world of marketing. The truth is that the packaging of a company’s products can influence the customers. While most … [Read More...] about The Best Colors to Use on Product Labels
Common Mistakes That Lead to Company Data Breaches
To protect your company’s confidential information, you need to create a secure work space and avoid data breaches. Unfortunately, all companies are susceptible to data breaches, so reducing the human … [Read More...] about Common Mistakes That Lead to Company Data Breaches
Tips for Shifting to a Remote Workplace
Some tips for shifting to a remote workplace are understanding their struggles, providing resources, and having an excellent team to lean on for honest feedback. Staying around each other in the … [Read More...] about Tips for Shifting to a Remote Workplace