We’re only a handful of weeks into 2025, and I already find myself having what feels like more questions than answers in some areas. Social media and digital commerce are definitely one of those areas. That should be no surprise, right? The very nature of digital and social is to be agile. But to me it feels as though we’re really about to leapfrog forward in some areas, … [Read More...] about TikTok, Meta, X and AI: What’s a Direct Seller to Do?
Main Content
Industry News
Young Living Announces the Launch of Wyld Notes, a Sister Company
ASEA Celebrates 15th Anniversary, Unveils New Vision
Amway Launches a 30-Day Holistic Wellness Program
LR Health & Beauty Celebrates 40th Anniversary in 2025
New Board Appointments at the UK Direct Selling Association
FASTer Way to Fat Loss Names Michael Neimand as President
Previous Articles on The World of Direct Selling
Tupperware: From Household Staple to Decline and Bankruptcy
One of the most remarkable events of 2024 in the direct selling industry was iconic direct seller Tupperware’s filing for bankruptcy. Tupperware was once synonymous with durable kitchen storage … [Read More...] about Tupperware: From Household Staple to Decline and Bankruptcy
News Roundup: Direct Selling Industry in 2024
This week’s article takes a look back at the key moments from the direct selling industry in 2024. It was a year marked by shifts, challenges, and exciting new trends. While the industry faced its … [Read More...] about News Roundup: Direct Selling Industry in 2024
In 100 Words: Looking Ahead to 2025 (Part 2)
Just like the previous year, 2024 was not an easy year and the difficulties are far from being over. I wanted to find out how some of the prominent figures of the global direct sales industry view … [Read More...] about In 100 Words: Looking Ahead to 2025 (Part 2)
25 Reminders for Direct Selling Companies in 2025
Written by Brett Duncan. Brett specializes in helping direct selling companies evolve into modern social selling models while still maintaining the culture and essence of who they are and what makes … [Read More...] about 25 Reminders for Direct Selling Companies in 2025
In 100 Words: Looking Ahead to 2025 (Part 1)
As 2024 draws to a close, the direct selling industry continues to face a complex landscape, with both challenges and opportunities on the horizon. To get a clearer picture of what's ahead, I … [Read More...] about In 100 Words: Looking Ahead to 2025 (Part 1)
Navigating the Blurring Lines Between Direct Selling and Affiliate Models
Written by Crystal Holtzendorff. Crystal is VP of Global Sales at PayQuicker, an innovative financial technology leader in the global payouts market. With 20+ years of industry experience, she is a … [Read More...] about Navigating the Blurring Lines Between Direct Selling and Affiliate Models
Leadership Unplugged: Joni Rogers-Kante, CEO of SeneGence
This week’s “Leadership Unplugged” features Joni Rogers-Kante, Founder and CEO of SeneGence. Joni Rogers-Kante founded the company in 1999, and since then, she has been its Chief Executive … [Read More...] about Leadership Unplugged: Joni Rogers-Kante, CEO of SeneGence
It’s Time to Do a New Thing
Written by Brett Duncan. Brett specializes in helping direct selling companies evolve into modern social selling models while still maintaining the culture and essence of who they are and what makes … [Read More...] about It’s Time to Do a New Thing
Mixed Results in the Third Quarter
In the third quarter of 2024, the global direct selling industry saw mixed results. While certain companies reported positive gains, showcasing resilience and strategic growth, others faced setbacks, … [Read More...] about Mixed Results in the Third Quarter