This week we feature highlights from the direct sales industry news as they appeared on our newsletter throughout last year. Once again, it was most certainly an interesting year with all the positive and the negative news.
This is a compilation of pieces from last year that I personally have found more memorable or inspiring than the others. I have also added to this, a few articles from The World of Direct Selling website that attracted much interest.
January
* How and Why Amway’s DeVos Family Gives Away Billions
* Morinda Celebrates 20th Year in Business and Second Era of Growth
* Layoffs, Lawsuits at Once-Hot Direct-Sales Firm ViSalus
* Ava Anderson Non-Toxic to Reopen as New Company Without Founder or Her Family
* Melaleuca Marks Three Decades in Business
February
* Amway’s 2015 Revenues Fall to Lowest Level in 5 Years
* Direct Selling Dominates the Aromatherapy and Essential Oils Market
* Stream Announces New President and CEO
* Avon Reports 20% Sales Decline in 2015 Q4
* 70 Years of Tupperware
* Mannatech Enters South America with Launch of Colombia Operations
* Nu Skin Settles Class Action Suit, Pays $47 Million
* Herbalife in Talks with FTC to Resolve Probe
March
* Avon and Cerberus Capital Announce Close of Strategic Partnership Transaction
* Young Living Appoints New Chief Operating Officer
* Isagenix Launches New World Headquarters
* Medifast Management Changes Run Deeper Than CEO Sheetz
* Oriflame Says Could Expand to U.S and Brazil
* Travis Ogden Appointed Isagenix President & COO
* Amway Maps Growth Strategy in India
* Ackman Doesn’t See ‘Slap on the Wrist’ for Herbalife
* Social Selling Moves Online
April
* Mannatech Reveals New Company Brand
* Herbalife Attacks New Documentary, Saying It Takes Ackman’s Side
* Mary Kay Empowered Women Using a Bit of a Pyramid Scheme
* Avon’s North America Unit Has a New Boss
* If You Think She Looks Like An Avon Lady, You’re Half Right
* Natura Opens First Own Shop in Sao Paulo
May
* Pyramid Schemes in 10 Questions
* Avon Loss Widens on Dollar and Restructuring Costs
* Stella & Dot CEO on Creating “Flexible” Business for Women
* Successes of South Africa DSA and the University of Johannesburg
* Vorwerk Group Reports 23.9% Sales Increase in 2015
* Amway’s Chief Sales Officer John Parker Talks About the ‘Gig Economy’
* Herbalife Buys Its Headquarters for Close to $30 Million
* How Tonia Janshan Built Steeped Tea Into a Huge Retail Empire
* Silpada Exec: Insurmountable Revenue Declines Doomed Company
* Interview with Sue Liddie, CIO of Avon
* ‘Damsel in Defense’ Gives Women Tools to Protect Themselves
June
* Rodan + Fields: How Two Dermatologists Built a Billion Dollar Brand in Their Spare Time
* Direct Selling’s Economic Footprint Continues to Expand in United States
* Clear Definition on Pyramid Schemes Will Prevent Fraud, Protect Consumers
* Nu Skin Receives $210 Million Investment From China
* The Evolution of Direct Sales
* Avon Will Go Ahead With Move to the U.K. Despite Brexit Vote
* Unemployment India’s Biggest Concern, Direct Selling at Rescue
* HAPPY Parties Are the New Tupperware Parties, but for Cannabis
* Consumer Groups, Direct Selling Industry Debate ‘Anti-Pyramid’ Legislation
* The Brutal Truth About Those Pyramid Schemes
July
* Brownie Wise: The Life of the (Tupperware) Party
* Global Direct Selling Industry in 2015
* Longaberger Empties Famous Basket Building
* Medifast Named to Forbes 100 Most Trustworthy Companies in America List
* Herbalife Settles Pyramid Scheme Case with Regulator; in Blow to Pershing’s Ackman
* Mary Kay Breaks Ground Soon on New R&D Site
* Customer Acquisition With Stella & Dot CEO Jessica Herrin
* Beauty Takes a Beating at Tupperware
* Direct Selling Gigs: How Much Can You Make Being Your Own Boss?
* FTC v. Herbalife Settlement: First Take
August
* How Selling Cutco Knives as a Teen Inspired This Entrepreneur’s Direct Selling Empire
* Giants’ Growth Performances at Mid-Year
* Cloud-Centric Management Lifts Rodan + Fields Towards $1B Revenue
* FTC v. Herbalife: Post-Settlement Legal Guidance for the Direct Selling Industry
* Amway China: Rebirth of a Sales Firm
* Troubles Mount for Longaberger, Its Parent Company
* The Avon Lady Goes Digital: The Original Network Gets a 21st Century Facelift
September
* One of the Fastest-Growing Clothing Companies Making Some Millennial Moms Rich
* Martin Kohler Named New President of PartyLite Worldwide
* Follow the Profit: How Mormon Culture Made Utah a Hotbed for Multi-Level Marketers
* Think the Direct Sales Model Is Dead? Think Again
* LR Health & Beauty CEO Dr. Thomas Stoffmehl Seldia’s New Chairman
* Inside Wall Street’s Greatest Feud: Icahn vs. Ackman
* Nerium Names Deborah K. Heisz President and COO
* Nu Skin Settles SEC Probe into Charitable Contribution in China
* Understanding Pyramid Schemes, Ponzi Schemes, and Network Marketing
* Tupperware Appoints Tricia Steitzel President and COO
* Amway President: ‘Why Co-Leadership Actually Works’
* How ‘America’s Next Top Model’ Made Tyra Banks a Better Businesswoman
* Origami Owl Acquires New York-Based Beauty Company willa
October
* Medifast Announces Appointment of Direct Selling Industry Veteran as CEO
* Oriflame: Back on Track Again?
* Jamberry Nails Names Elizabeth Thibaudeau Chief Executive Officer
* Avon Begins Expansion into Heath & Wellness with New Hire
* 30,000 Attend to doTERRA’s Convention: The Highest in Utah’s History
* Real Beauty, Mary Kay Style: Mary Kay’s New Ad Campaign
* Silpada Designs Acquired by Berkshire Hathaway Entity
* Natura Cosmeticos Picks New CEO to Replace Lima
* Belcorp Among Fortune’s 25 Best Global Companies to Work For
* Stream Announces Chairman Transition
* The Wave is Upon Us: Big Changes for Direct Selling
November
* Getting to Know About Natura
* Why Herbalife CEO’s Departure Is a Body Blow to the Company
* Arbonne Expands into Asia with Opening of Taiwan
* Mannatech Prepares for China Entry with New E-Commerce Strategy
* Trump Picks Betsy DeVos, Daughter-in-Law of Amway Co-Founder, for Education Secretary
* USANA Announces CEO Transition Plan and Appoints Kevin Guest CEO
* It’s Time for Network Marketing to Ditch the Mercedes-Benz
* The Rise of the Entrepreneur
December
* Oriflame to Bet Big on Skincare, Wellness in New Strategic Push
* Could ‘Facebook Live’ Change the Game?
* Nu Skin Announces Senior Management Transition Plan: Truman Hunt Leaves After 14 Years
* Avon Headquarters Leaves the US
* Vemma Settles Ongoing Litigation with FTC over Pyramid Charges
* Fact-Checking the FTC’s New Legal Guidance
* Carl Icahn To Be Trump’s Advisor on Regulatory Overhaul
* ViSalus Announces CEO Transition
* First of Many: Natura Opens First US Store in New York
* How Rick Goings Went from Dirt Poor to the CEO of a $2 Billion Company