Nature’s Sunshine Products celebrates half a century of sharing the healing power of nature with the world.
Founded in April of 1972 by Gene and Kristine Hughes, Nature’s Sunshine has been known as the first company to encapsulate herbs. Their simple, innovative idea helped to inspire and create the modern nutritional supplement industry.
“If you’re serious about nutritional supplements and are dedicated to improving lives,” said Nature’s Sunshine Chief Executive Officer, Terrence Moorehead, “then you have to make your own products. That’s the only way you can ensure you’re doing everything possible to provide pure, natural products that help your customers improve their well-being. The Hughes family understood this, and their efforts created a legacy that has withstood the test of time.”
Since its founding, Nature’s Sunshine has strengthened its commitment to quality products and manufacturing with continual improvements to its Spanish Fork, Utah manufacturing facility that have garnered an impressive collection of industry certifications, including cGMP, Kosher, Halal, NSF, TGA, ISO 9001, ISO 17025, and USDA Organic certifications.
Under the Hughes’ leadership, the company quickly grew and expanded globally across North and South America, Europe and Asia. In the 1990s, Forbes ranked Nature’s Sunshine among America’s best small businesses, with its highest ranking (#56) coming in 1996.
In 2020, Nature’s Sunshine began an extensive, award-winning campaign to modernize the company and become more relevant to today’s consumers. This all-encompassing effort included a new business model, an upgraded website, and revitalized packaging and branding, resulting in 10 Stevie Awards from the American Business Awards.
And this past March, CEO Today magazine recognized Terrence Moorehead with the 2022 CEO Today Global Award.
“Legacy isn’t about the past, it’s about the future,” said Moorehead. “It’s about planting seeds that take root in the hearts and minds of a new generation. And we are proud to carry the Hughes’ legacy forward as we write another exciting chapter in our company’s story over the next 50 years.”
Nature’s Sunshine is dedicated to enhancing its efforts to share the healing power of nature with the world with aggressive sustainability and social goals. Having recently published its first-ever ESG report, the company is committed to accomplishing the following goals over the next few years:
- 50% reduction in greenhouse gas emissions (Scope 1 & 2) by 2025
- 100% renewable energy at owned manufacturing facilities by 2023
- 0% waste to landfill at all distribution centers by 2023
- 35% reduction in waste at owned manufacturing facilities by 2025
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