Written by the German Direct Selling Association (Bundesverband Direktvertrieb Deutschland e. V. - BDD). ………………… With €21.24 billion in annual sales, more than 900,000 sales partners and a central position in Europe, Germany remains one of the most attractive markets for international direct selling companies. Germany is one of Europe’s most important consumer markets — and for direct selling companies, it offers a rare combination of scale, … [Read More...] about Germany: A Key European Growth Market for Direct Selling Companies
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Previous Articles on The World of Direct Selling
Leadership Unplugged: Ryan Rogers, CEO of Mary Kay
This part of “Leadership Unplugged” series features Ryan Rogers. Ryan's first role at Mary Kay was Financial Analyst and he held several positions after that. In 2013, he became Chief Investment … [Read More...] about Leadership Unplugged: Ryan Rogers, CEO of Mary Kay
Memorable Mergers and Acquisitions in Direct Selling – Part 2 🔒
Last week we covered a group of interesting merger and acquisitions attempts. They included stories from Amway, Avon, Mary Kay, Yves Rocher, Arbonne, Pampered Chef, Vorwerk, and Jafra. We continue … [Read More...] about Memorable Mergers and Acquisitions in Direct Selling – Part 2 🔒
Memorable Mergers and Acquisitions in Direct Selling – Part 1 🔒
Global direct selling has witnessed a number of notable company merger and acquisition attempts from within or outside of the industry. Some of these attempts were successful in finalizing the deal. … [Read More...] about Memorable Mergers and Acquisitions in Direct Selling – Part 1 🔒
The Hidden Cost of Tribal Knowledge in Direct Selling
Written by Brett Duncan. Brett specializes in helping direct selling companies evolve into modern social selling models while still maintaining the culture and essence of who they are and what makes … [Read More...] about The Hidden Cost of Tribal Knowledge in Direct Selling
Why and When to Consider the Affiliate Model 🔒
Until now, several direct selling companies like 4Life, Avon, Bellame, Nu Skin, Rodan + Fields, The Beachbody Company (BODi), and USANA have either opted for the affiliate marketing model or added it … [Read More...] about Why and When to Consider the Affiliate Model 🔒
Your Growth Strategy Is Only as Strong as the Systems Behind It
Sponsored Article. Customer expectations continue to rise, field organizations expect real-time visibility, and corporate teams are under pressure to move faster while managing increasingly … [Read More...] about Your Growth Strategy Is Only as Strong as the Systems Behind It
Transfers in Direct Selling Position? What Companies and Participants Need to First Consider 🔒
Written by Michael Weinberger. Michael is the Lead Attorney at MLM Canada. He is committed to helping direct sales companies grow and expand in Canada, offering peace of mind, and business focused … [Read More...] about Transfers in Direct Selling Position? What Companies and Participants Need to First Consider 🔒
Q1 2026: A Closer Look at Direct Selling Company Performances 🔒
The first quarter of 2026 delivered again, a mixed picture for the direct selling industry. We saw strong momentum from some of the companies driven by digital expansion, emerging markets, and … [Read More...] about Q1 2026: A Closer Look at Direct Selling Company Performances 🔒
I Have a Theory About Direct Selling’s Most Important Growth Demographic
Written by Brett Duncan. Brett specializes in helping direct selling companies evolve into modern social selling models while still maintaining the culture and essence of who they are and what makes … [Read More...] about I Have a Theory About Direct Selling’s Most Important Growth Demographic