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Oriflame’s Donations Exceed Expectations

November 19, 2021 Leave a Comment

This autumn Oriflame’s photo team organized a hugely successful sale of their stock of clothes used for photo shoots. The money collected went to the “Help to Help Foundation” and their charitable work in Tanzania and Uganda.

The autumn sale isn’t a new thing. Since the photo department constantly buys clothes for shoots, they tend to pile up in storage and need to be put to better use. Selling these clothes has become a fun activity at the office and a great way to collect some money for charity.This year’s expectation was around 30-40000 kr, but at the end of the day the result was 57403 kr. This sum was then matched by The Oriflame Foundation.

The full sum will be handed to the Help to Help Foundation. They work in East Africa with economically disadvantaged but promising college students. After an application and interview process, the foundation pays the college fees for the recipients.

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This Month in History

On June 9, 2017, The Body Shop’s owner L’Oreal announced it had received an offer from Natura Cosméticos to acquire The Body Shop. The proposed transaction would value The Body Shop at EUR 1.0 billion.

This acquisition was completed in September in the same year and The Body Shop joined the Natura group.

The Body Shop, the iconic brand focusing on innovative, nature-inspired products, was founded in 1976 by Anita Roddick in England. It was acquired by L’Oreal in 2006.

In 2020, The Body Shop increased its revenue by 32% within the Natura group. Its 2021 revenue increase was 9%.

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