• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar

The World of Direct Selling

The World of Direct Selling provides expert articles and news updates on the global direct sales industry.

  • Home
  • Advertise With Us
  • About
  • Subscribe
  • Log In
  • Log Out
  • My Account
  • Contact Us

Medifast Announces the Launch of the ‘Metabolic Health Institute’

September 6, 2026 Leave a Comment

Medifast has announced the launch of the Medifast Metabolic Health Institute, established to advance metabolic health through rigorous research and credible, evidence-based education.

The institute brings Medifast’s clinical research, scientific expertise, and educational resources under a single body, solidifying the company’s position in the metabolic health space. It follows the July launch of Trilivy, which replaced OPTAVIA as the company’s consumer brand and better reflects the company’s evolved focus on metabolic health.

“Metabolic dysfunction is one of the defining health challenges of our generation, and most people still do not know what metabolic health means or how to improve it,” said Nick Johnson, Chief Executive Officer of Medifast. “We have spent 45 years building our expertise, and the institute brings that work together in one place. Turning that science into education people can act on is how we earn the right to be a trusted authority in metabolic health.”

The institute’s work is guided by MMHI™ Distinguished Fellow, Dr. Wayne Scott Andersen, and the Medifast Scientific Advisory Board — first formed in 2008 and composed of internationally recognized experts in medical care, education, nutrition, exercise and biobehavioral science, body composition, metabolism, and digital health. Day-to-day work is led by the company’s Scientific & Clinical Affairs team of registered dietitians, scientists, and health educators — the institute’s engine for research, innovation, and education — alongside a Research & Development team that bridges scientific discovery and real-world application.

The institute also sets the scientific and educational standards for Trilivy’s Coach Certification. Developed by Medifast’s internal team of experts and anchored in rigorous, evidence-based research, the certification ensures that every independent Trilivy coach is equipped with the foundational knowledge essential for driving optimal metabolic health transformation. Completed annually, it reflects a commitment to professional credibility and integrity and a shared mission to provide the highest level of support to clients.

Reader Interactions

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Primary Sidebar

Explore direct selling in the world

Search Within the Site

Copyright © 2026 · WDS Consultancy