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In Remembrance of Alan Luce

July 21, 2021 7 Comments

Alan Luce, a U.S. DSA Hall of Fame inductee and Direct Selling Education Foundation (DSEF) Circle of Honor recipient, passed away on July 16, 2021.

Alan LuceAlan Luce was most recently the Co-founder and Managing Principal of Strategic Choice Partners (SCP). SCP is a consulting firm dedicated to providing services to direct sellers and specializing in guidance for both established companies and start-ups. He provided strategic advices to dozens of direct selling firms including Avon, Princess House, PartyLite, Inc, Initials, Inc., Mannatech and Amway. In addition, he served on the boards of directors of various direct selling companies.

He was a frequent industry spokesman and expert lecturer at college and university business schools on behalf of the Direct Selling Education Foundation. Keen to share his wisdom and knowledge with all, Alan wrote numerous articles for The World of Direct Selling, Working Through a World of Misinformation being the last one.

We will miss this direct selling legend.

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Comments

  1. Jorge Mendez says

    July 31, 2021 at 4:09 pm

    A truly legend in DS and a person who cared of guiding everyone needing help or advice he will missed

    Reply
  2. Nicki J Keohohou says

    July 28, 2021 at 12:38 am

    Alan contributed so much to our profession. Wishing his family peace and beautiful memories of a life well-lived.

    Reply
  3. Melanie Hayden-Sparks says

    July 26, 2021 at 7:20 pm

    Great memories with Alan at Partylite.
    A sad loss.

    Reply
  4. Richard B Brooke says

    July 26, 2021 at 11:23 am

    Wow. This is so sad. Alan was an iconic servant leader. He was always there to help. Always with a smile and perhaps more consulting experience than anyone in our profession. Alan played a key role in leaving our profession better than he found it. RIP

    Reply
  5. Richard Perry says

    July 26, 2021 at 10:00 am

    He will be missed by many. He was a true legend in the industry.

    Reply
  6. Thomas Kelly says

    July 26, 2021 at 8:02 am

    A Trusted Contributor in the Direct Selling Industry. Very upbeat personality and always coaching or mentoring someone. He will be missed.

    Reply
  7. Angela Abdallah says

    July 23, 2021 at 10:27 am

    Direct selling has lost a true leader and mentor. R.I.P. Alan.

    Reply

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