• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar

The World of Direct Selling

  • Home
  • Free Newsletter
  • Advertise with Us
  • Newsletter Archive
  • About
  • Contact

New Survey Shows 3 in 5 Canadians are Looking for a Side Hustle

August 29, 2021 Leave a Comment

A new consumer research, completed by Abacus Data in July 2021, shows an intriguing picture of Canadians’ interest in pursuing additional income opportunities, outside of traditional employment.

Direct Sellers Association of Canada‘s survey found that 31% of Canadians pursued opportunities to make additional income over the COVID-19 pandemic. These people said they sought out these opportunities for reasons including being laid off and underemployed, or because they were re-evaluating their financial and personal aspirations.

As the economy recovers, 3 in 5 survey respondents intend to pursue opportunities to make additional money to support their income over the next 12 months. Major demographic groups in this figure include young Canadians of 18-29 years old at 75% and students at 83%.

Moreover, there is a measurable year-on-year growth in positive impressions of the direct selling channel. In fact, 24% consider a direct selling business to be a realistic option for earning additional income.

Another outcome from the research was that a significant percentage of Canadians find it important for businesses to have a commitment to consumer protection and ethics.

SHARE THIS:

Reader Interactions

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Primary Sidebar

This Month in History

On June 9, 2017, The Body Shop’s owner L’Oreal announced it had received an offer from Natura Cosméticos to acquire The Body Shop. The proposed transaction would value The Body Shop at EUR 1.0 billion.

This acquisition was completed in September in the same year and The Body Shop joined the Natura group.

The Body Shop, the iconic brand focusing on innovative, nature-inspired products, was founded in 1976 by Anita Roddick in England. It was acquired by L’Oreal in 2006.

In 2020, The Body Shop increased its revenue by 32% within the Natura group. Its 2021 revenue increase was 9%.

Upcoming Events

2022 Brazil DSA Conference, October 20, 2022,  Brazil

Search Within the Site

Article Archive

Copyright © 2022 · WDS Consultancy