Since its market launch in February 2025, approximately 860,000 TM7 units have been ordered – a record figure and the most successful product launch in Vorwerk’s history, surpassing both the TM6 and TM5 introductions, the company said.
The development over the past twelve months (November 2024 to October 2025) also underscores the sustained high demand: compared to the previous year, order volumes increased by more than 200,000 units (TM6 and TM7 combined).
A key driver of this success is the continued expansion of direct sales. By the end of October 2025, around 128,000 advisors were active for Vorwerk worldwide – more than ever before in the company’s history.
“The Thermomix® TM7 record is no coincidence; it reflects the lasting strength of our direct sales model,” says Dr. Thomas Stoffmehl, Speaker of the Executive Board of the Vorwerk Group. “Once again, we see what becomes possible when our community of advisors, customers and employees channels its passion and conviction into a shared effort. Our sincere thanks and appreciation go to the entire Thermomix® community.”
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