Written by Brett Duncan. Brett specializes in helping direct selling companies evolve into modern social selling models while still maintaining the culture and essence of who they are and what makes them different. He is co-founder and managing partner of Strategic Choice Partners, a business development firm that helps direct selling companies take their next steps. ………………… Every direct selling company has them. The employee who knows … [Read More...] about The Hidden Cost of Tribal Knowledge in Direct Selling
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Previous Articles on The World of Direct Selling
Why and When to Consider the Affiliate Model 🔒
Until now, several direct selling companies like 4Life, Avon, Bellame, Nu Skin, Rodan + Fields, The Beachbody Company (BODi), and USANA have either opted for the affiliate marketing model or added it … [Read More...] about Why and When to Consider the Affiliate Model 🔒
Your Growth Strategy Is Only as Strong as the Systems Behind It
Sponsored Article. Customer expectations continue to rise, field organizations expect real-time visibility, and corporate teams are under pressure to move faster while managing increasingly … [Read More...] about Your Growth Strategy Is Only as Strong as the Systems Behind It
Transfers in Direct Selling Position? What Companies and Participants Need to First Consider
Written by Michael Weinberger. Michael is the Lead Attorney at MLM Canada. He is committed to helping direct sales companies grow and expand in Canada, offering peace of mind, and business focused … [Read More...] about Transfers in Direct Selling Position? What Companies and Participants Need to First Consider
Q1 2026: A Closer Look at Direct Selling Company Performances 🔒
The first quarter of 2026 delivered again, a mixed picture for the direct selling industry. We saw strong momentum from some of the companies driven by digital expansion, emerging markets, and … [Read More...] about Q1 2026: A Closer Look at Direct Selling Company Performances 🔒
I Have a Theory About Direct Selling’s Most Important Growth Demographic
Written by Brett Duncan. Brett specializes in helping direct selling companies evolve into modern social selling models while still maintaining the culture and essence of who they are and what makes … [Read More...] about I Have a Theory About Direct Selling’s Most Important Growth Demographic
Why Do Those Companies Fail? 🔒
Very few direct selling companies begin as large, well-resourced organizations. Most start small, often as family-run ventures, built on ambition rather than infrastructure. Along with that … [Read More...] about Why Do Those Companies Fail? 🔒
Key Principles of an Effective Direct Selling Compensation Plan 🔒
A well-designed compensation plan is vital for a direct selling company’s success. There is no doubt about it. The direct selling industry, in general, has learned this lesson over time. It has been … [Read More...] about Key Principles of an Effective Direct Selling Compensation Plan 🔒
Amway in 2025: Still Number One, Although Far From Its Peak 🔒
Amway’s 2025 results reflect a company that remains dominant in its category yet continues to operate below its historical peak. While the decline in annual revenue is modest, the longer-term … [Read More...] about Amway in 2025: Still Number One, Although Far From Its Peak 🔒
The Fundamental Unit of Success in Direct Selling
Written by Brett Duncan. Brett specializes in helping direct selling companies evolve into modern social selling models while still maintaining the culture and essence of who they are and what makes … [Read More...] about The Fundamental Unit of Success in Direct Selling