U.S. Direct Selling Association (DSA) announced the winners of the DSA Digital Marketing Awards at DSA VISION 2023: Sales and Marketing Conference in Provo at Nu Skin’s headquarters.
DSA’s Chief Executive Officer, Joseph N. Mariano commented, “Direct selling has experienced an evolutionary change as the digital landscape continues to affect consumers. DSA members are at the forefront of creating transformational ecommerce experiences. It’s my pleasure to recognize the DSA member companies that are driving growth and recognition for the industry through innovative digital marketing programs and campaigns.”
The DSA Digital Marketing Awards recognize the outstanding programs DSA member companies have implemented over the last year. The 2022 DSA Digital Marketing Awards winners are:
Best on Facebook – SeneGence International
Providing distributors, customers, and the general public with access to resources, information and feedback in a way that is personal and immediate.
Best on Instagram – USANA Health Sciences, Inc.
Recognized as mastering sharing unique content moments on Instagram with an active community and high levels of engagement.
Best Supplier on Social – AUXANO
Recognized as a leading supplier to the industry based on strategic digital campaigns and social media platform development.
Best Digital Catalog – The Avon Company
Outstanding digital catalog recognized for its readability, eye-catching visuals, interactive elements including the ability to click and buy, and a sleek design to draw in readers who want to learn more about the company and its products.
Most Innovative – Rodan + Fields
Using innovative technology, creative technical solutions and innovation to provide a seamless ecommerce experience for consumers.
Philanthropic – USANA Health Sciences, Inc.
Using a sound digital philanthropic approach and program that inspired others to connect with their communities and give back.
Best Mobile App – Nu Skin Enterprises
Honored for an innovative and successful mobile app that simplifies the shopping experience for consumers.
Best Social Buzz – Arbonne International, LLC
Recognized for staying at the digital forefront of your target audience by creating a buzz-generating campaign with creative and unique content.
Best Recruiting Campaign – Rodan + Fields
Eye-catching campaign awarded for educating and introducing the company to consumers in an attractive, straightforward and simple manner.
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