Pomifera, the beauty brand under the umbrella of Shaklee Corporation, announced the appointment of Samantha Ballard as President. In this role, Samantha will lead the brand’s strategic direction, field engagement, product portfolio evolution, and community growth as Pomifera accelerates its next chapter of impact.
Samantha brings more than 20 years of leadership experience in the beauty, wellness, and direct-selling industries. Prior to joining Pomifera, Samantha held senior leadership roles at several prominent direct-selling companies, where she was instrumental in launching new product platforms, scaling leadership, and elevating brand purpose in crowded markets. Her leadership philosophy aligns closely with Pomifera’s mission and values.
“At Pomifera, we’ve always believed that beauty, integrity, and community go hand in hand,” said Roger Barnett, Chairman and CEO of Shaklee. “Samantha’s leadership, track record, and values align perfectly with our mission. We are confident she will lead our brand and our field with authenticity, clarity, and passion. Samantha joins Pomifera as part of our increased investment to bring the benefits of the powerful Pomifera oil to millions of consumers.”
“I am truly honored to join the Pomifera family,” said Samantha Ballard. “From the moment I learned about the brand’s commitment to integrity, community, and empowerment, I knew I was a fit. I look forward to working alongside cofounder Lindsay Colombe and our team of Brand Partners to build something meaningful, authentic, and impactful, where every person feels seen, valued, and supported.”