Nature’s Sunshine Products announced that Kevin Herbert has been named Executive Vice President (EVP) & President of North America, effective June 26, 2023.
In his new role, Kevin Herbert will report to the company CEO, serving as a key member of the executive committee. Kevin will be responsible for building a high-performance team focused on driving sustainable growth, expanding the company’s specialty retail and digital footprint, and building the next generation of nutrition health practitioners.
Herbert joins Nature’s Sunshine from Crossmark. He led there the transformation of their Natural Specialty Channel, delivering significant year-over-year revenue growth. Herbert brings over twenty-five years of global experience, previously serving in executive and senior level leadership positions for a number of well-known companies, including Samsung, Borden, Hain Celestial, White Wave Foods, as well as starting his career at Procter & Gamble.
“We are pleased to have someone with Kevin’s caliber leading our North America team,” said Terrence Moorehead, President, and Chief Executive Officer. “His proven track record of creating high-performing teams, building omni-channel strategies, and delivering sales growth will play an important role across the North America business.”
Herbert has a Master’s Degree in Management with a concentration in Finance, Marketing and Organizational Behavior from Northwestern’s J.L. Kellogg Graduate School of Management. Kevin received his BA in Business Administration in Marketing from the University of Notre Dame.
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