• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar

The World of Direct Selling

The World of Direct Selling provides expert articles and news updates on the global direct sales industry.

  • Home
  • Advertise With Us
  • About
  • Subscribe
  • Log In
  • Log Out
  • My Account
  • Contact Us

Amway Opens Business Innovation Hub in Singapore

December 13, 2022 Leave a Comment

Amway announced the opening of its Singapore Business Innovation Hub. This initiative is in partnership with the Singapore Economic Development Board (EDB), signaling Amway’s strategic expansion in the region.

Amway has been operating in Singapore for more than 20 years, and has been present in Asia for nearly 50. This new hub will allow Amway to tap into Singapore’s rich talent base. The aim is to accelerate and support product innovation for Amway globally, and act as a springboard for the company’s next stage of strategic growth in Asia.

As a part of this expansion, Amway adds approximately 60 new jobs. The teams will focus on advancing scientific discovery and innovation, and leveraging technology to design products that meet people’s personalized wellness needs.

Asha Gupta
Asha Gupta
Photo credit: Amway

“The Singapore Business Innovation Hub was created, and strategically placed, to accelerate innovative problem solving, drive our business forward and tap into cross-functional expertise to deliver products that cater to both regional and global consumers’ evolving wellness needs,” said Asha Gupta, Amway’s Regional President, Asia and Chief Strategy & Corporate Development Officer. “Teams at the Hub will help our Amway Business Owners (ABOs) advance our global commitment to the growing health and wellness needs of consumers in this exciting region.” 

Amway’s Singapore business was launched in 2002. The company is a member of the Direct Selling Association of Singapore (DSAS), the Consumers Association of Singapore (CASE) and the Health Supplements Industry Association of Singapore.

SHARE THIS:

Reader Interactions

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Primary Sidebar

Stay ahead with The World of Direct Selling
Explore direct selling in the world

Search Within the Site

Copyright © 2026 · WDS Consultancy