USANA announced a renewal of its official partnership with Nordiq Canada, the national governing body for cross-country skiing in Canada.
Under the renewed agreement, USANA will continue supplying Nordiq Canada’s elite athletes with premium nutritional products designed to support performance, normal muscle recovery after exercise, and long-term health—through the 2030 Olympic Winter Games and beyond.
The partnership reflects a shared commitment to athlete well-being, clean sport, and excellence at the highest levels of competition. USANA’s NSF Certified for Sport® products are rigorously tested and certified to ensure they are free from banned substances, making them the trusted choice for elite athletes who demand both performance and integrity from their nutrition.
For USANA, the Nordiq Canada partnership is a natural extension of its global mission: empowering people everywhere to live healthy, more vibrant lives. The company’s work with elite national sport organizations demonstrates how science-backed nutrition can play a decisive role in athletic performance at the world’s highest levels.
“I am proud and excited to renew our partnership with Nordiq Canda. These athletes represent the very best in their sport—driven, disciplined, and deeply committed to competing with integrity—values USANA stands for,” said Brent Neidig, USANA’s Chief Commercial Officer. “We’re honored to provide them with the trusted nutritional products they need to perform at their peak, and we look forward to being in their corner for the next four years and beyond.”
USANA’s renewed commitment also underscores the company’s strong and growing presence in Canada, where it continues to invest in partnerships that reflect the values of Canadian athletes and the communities that support them.
“Canada has a passionate and knowledgeable fan base for cross-country skiing, and Nordiq Canada’s athletes inspire millions of Canadians every time they compete. This renewal is a reflection of USANA’s deep commitment to the Canadian market and to the athletes and communities we serve here. We’re thrilled to continue standing behind some of the country’s finest athletes as they chase their dreams on the world stage,” said Tracie Kenzora, General Manager of Canada.
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