• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar

The World of Direct Selling

The World of Direct Selling provides expert articles and news updates on the global direct sales industry.

  • Home
  • Advertise With Us
  • About
  • Subscribe
  • Log In
  • Log Out
  • My Account
  • Contact Us

Leadership Unplugged

Direct selling industry’s executives share their experiences, personal insights, and advices.

Sunny Beutler, CEO of Sunrider

Sunny_Beutler“Leadership requires initiative, empathy, and adaptability. By supporting others in achieving their goals, you help create an environment where everyone can thrive, including yourself. This approach not only strengthens the company but also fosters personal growth and creativity.”
Click to read Leadership Unplugged: Sunny Beutler

Steve Fife, CEO of LifeVantage

Steve Fife“If you’re considering joining a direct sales company in a corporate position, my best advice is to forget what you think you know about the industry. Direct selling can often be misunderstood, and preconceptions can cloud your judgment. Approach it with an open mind.”
Click to read Leadership Unplugged: Steve Fife

Beate Hjeltnes, CEO of Norwex

Beate_Hjetnes“My childhood dream was simply to work closely with people around a common goal, and in direct selling that’s what you’re doing every day. I’ve always look up to people who treat others with kindness when no one sees them, work hard, get on with their jobs and do well.”
Click to read Leadership Unplugged: Beate Hjeltnes

Kirk Jowers, Ex-CEO of doTERRA

Kirk Jowers“If you love helping entrepreneurs succeed, joining a direct sales company can be the most rewarding experience. You make lifelong friends and participate in almost daily miracles. You need to understand the industry and the business model because this business is unique.”
Click to read Leadership Unplugged: Kirk Jowers

Jen Orlando, CEO of Arbonne

Jen Orlando“Working with motivated entrepreneurs and helping them to flourish is my passion. Every day, I get this incredible opportunity to empower our independent consultants to build their own businesses and work to achieve their goals. I am continually inspired by their individual stories of success.”
Click to read Leadership Unplugged: Jen Orlando

Joni Rogers-Kante, CEO of SeneGence

Joni Rogers-Kante

“Each company in our channel has its own biorhythm. Each company is its own living force made of likeminded people ebbing and flowing with their own sensitivities and preferences. One fix does not serve all. Understand how the company ‘breaths’ before you recommend change.”
Click to read Leadership Unplugged: Joni Rogers-Kante

Chris McDermott, Ex-CEO of The 1:1 Diet by Cambridge Weight Plan

Chris McDermott“You have to manage yourself, your internal teams and then the field. It is not for the faint-hearted, but if you want a career that is fast-paced, multifaceted and one where you genuinely get to directly empower and change people’s lives, then direct sales could be for you.”
Click to read Leadership Unplugged: Chris McDermott

Rolf Sorg, Founder and CEO of PM-International

Rolf Sorg“There are many moments throughout my career that inspired me and it’s hard to pinpoint just one. Through the last 30+ years, I met people who changed my life, friends I will cherish forever, I learned valuable lessons and almost no day was the same. ”
Click to read Leadership Unplugged: Rolf Sorg

Gene Tipps, CEO of Plexus Worldwide

Gene Tipps“This business model is very different from most. Take your time and do your due diligence to understand what this industry is all about and what drives its growth. There are many who join direct sales companies with very little to no direct sales experience, so taking time to understand the business is key.”
Click to read Leadership Unplugged: Gene Tipps

Ray Urdaneta, CEO of MONAT Global

Ray Urdaneta“To succeed in this industry, an executive must possess both leadership skills and a true passion for the business model and a heart for people; independent sales force members and employees. You have to understand that not a lot of industries see the direct impact of their work like we do.”
Click to read Leadership Unplugged: Ray Urdaneta

Primary Sidebar

Stay ahead with The World of Direct Selling
Explore direct selling in the world

Search Within the Site

Copyright © 2026 · WDS Consultancy